Monday, March 24, 2014

Learn How to Write Effective Copy and Promote Your Business

Most online marketers shun the unpleasant task of writing. They think that they can't write because they don't know how to express themselves when writing. If you want to promote your business opportunity effectively, then writing has just become the most important element of your overall marketing strategy.

Writing is one of the most neglected but necessary chores of your business especially if you want to become a successful online entity. Writing can be a daunting task to most individuals, especially for those who are new to the internet. Learning how to write is something that each of us must face early on in our online business career if you want to become successful online. The internet is all about providing good information for your readers, and that all happens by writing good copy.

A change in attitude, as well as modifications in our mind set must be addressed before anyone can make that all important step to commit to doing what's necessary to become a successful writer. Regardless of whether you're building a web site, publishing a blog, submitting to a forum or writing powerful and convincing sales copy in your emails, it will require you to do some type of writing.

Priorities must be implemented into your thought process in order to make this whole scenario become a reality. Having the enthusiasm and commitment is something that will develop and become stronger over time. The more you write, the easier it becomes. Writing is a prime example of the old saying "practice makes perfect". This process is going to require a dedication like you've never experienced in your entire life time.

Writing will help you to develop skills into something much more than a dreadful chore. Writing will become an exciting experience, may become habit forming as well as being productive for your business. The enthusiasm you express in your writings will be recognized by your reading audience. Your readers will eventually look forward to your next writing. Soon you will develop an avid following of readers that will look to you as the "go to professional" person, in whatever your field of endeavor may be.

Writing requires some realistic time management. Being organized and having a specific time set aside for your writings, is a vital and important aspect to your future, if you expect your writing to become successful.

I enjoy doing my writings early in the morning when my mind is fresh and clear, and distractions are minimal. Once the hustle and bustle of the normal daily activities take place, it may be difficult to concentrate on what you want to convey in your writings.

It's important that the information you provide is factual, current, interesting as well as informative if you want to keep the attention of your reading audience. Your reading audience is not stupid and in some cases your reader may be more knowledgeable on your subject matter than you are. Be original, well informed and write from the heart and write like you talk. Your readers will pick up on your low key, no hype, sincere information that you share with your reading audience.

Let's talk a bit more about commitment. You must make a pledge to yourself that you are going to be committed to writing on a specific day and at a specific time. Establish a well planned writing schedule, of possibly once a week to begin with. That's fine. You can gradually work your way up to several time per week from there. To keep your writing schedule it may be necessary to post a designated time in your day planner of which day of the week is best suited for you.

Make an appointment with yourself for a specific time that day to get your writing chores done. Try to limit the number of distraction you will tolerate. Honor your writing appointment with the same fervor as if that time slot was reserved for seeing your best client.

Consistency in writing; will soon become a habit, and later on you will thank yourself that you made such a commitment and followed through with your writing task. Inconsistency in any writing project is a killer to successful writing which in turn will eventually end up in total disaster. Writing good copy is fast becoming the norm for most successful online marketers. Join this prestigious group of authors today.

I suggest you conduct a Google Search to find variety of places where you can post and publish your writings. Take advantage of free blogs, forums and posting in article directories. You may even end up building your own article directory. An article directory is a tremendous way to build powerful links pointing to and from your web site.

Only you can make the important choice of whether or not to commit to the process of learning the art and science of writing. Make that commitment now, and get a head start on your competition by learning how to write effectively.

Learning how to write is a lifetime achievement that will benefit you not only in the short term but long term as well. You can effectively use this new found marketing tool for the rest of your life, regardless of what you choose to write about or whatever business venture you may pursue in the future.

If you consider yourself as being "writing challenged", you're not alone. The eBiz Solutions Team is standing by to assist you in your writing and marketing challenges. Call today for your free "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM SEO Consulting
321-594-4405

Authors Bio: Marketing Articles by Larry L Miller SEM/SEO Consultant specializes in promoting clients to "Top Positions on Google, Yahoo and Bing". Mr. Miller is the promotions director for BLM Traders the leader in Automated Marketing Tools and Personal Mentoring. Private Line: 321-594-4405

Submitted by: Larry L Miller Article Directory

Saturday, March 22, 2014





 
Writing good quality content is essential with any writing you’ll ever compose. Whether you’re writing content for a web site, blog, forum or just writing about your product or services, your content must be factual, easy to understand and make sense to the average non techie reader. Your writings must also make sense to Google, Yahoo, Bing and other lesser know search engines, because the rules regarding good content are the same regardless of which engine used. If you don’t write relevant quality information, you will lose search engine standings as well as your reading audience rather quickly.


In recent months, article marketing has gained popularity at an astounding pace. Internet marketers are now beginning to realize that writing quality information can help build a thriving online business much faster than any other method of promotion. By paying close attention to what’s happening in the marketplace, you can laser focus your writings to a specific issue or other areas of interest. Keep you writing simple without a lot of technical stats or hype which can confuse the average layman.


With the advent of the internet, people are using the World Wide Web to obtain information on any subject one can imagine. Most of the readers nowadays scan reads. Readers first look at the title of an article and if you have a catchy title and opening paragraph, the readers may or may not continue to read. Much thought must be put into your writings to capture the reader’s attention, and keep it. In one of our recent articles we discussed the A-I-D-A theory. The following is a brief review of what this theory is all about.


A- equals ATTENTION. If you don’t get the reader’s attention right from the get go, your reader will click off immediately. Once they leave your business opportunity, take my word for it, they will be gone forever.


I- equals INTEREST. You must compose your opening statement to be so powerful, that you not only get the reader’s attention, but you created such a compelling value, that it peaks the readers interest to the point of wanting to know more.


D- equals DESIRE. Your remarks must be so strong it generates a passionate desire, and your reader will develop a lust for a part of whatever you’re promoting or selling.


A- equals ACTION. You can have the best product in the world, you may have a sales pitch that is super powerful, but without asking for the order you will probably never get the sale. The whole process requires asking for the order and getting it. This is what most successful sales individuals call the close.


Some writers like to use bullet points when writing. Others may use short, but factual paragraphs with excellent descriptive language of what their writing is all about. Here’s a good suggestion. Include two or three sentences per paragraph which should keep the reader’s attention focused on your information. If you go on and on about a particular point, your reader will become bored, and click off your writing and go somewhere else that’s more interesting.


Since keywords and keyword phrases are what the search engines uses to match a readers search query, it’s imperative to include your keywords and phrases strategically placed within your writings. Make certain that your keywords and phrases are relevant to what you’re trying to promote. Normally search engines will target 5 maybe 6 keywords out of what you include in your Meta description found in your source code. So in plain English, more is not necessarily better. In the code, list your most important keywords in order of importance.


Linking is vitally important to the success of your writings. Outbound links adds a lot of credibility to your writings. Internal links can help you as well when pointing your readers to some of your other information that is relative to your subject matter. Be sure to include the tag in the source code that will bring the readers back to your writing, expecially if you have hyperlinks in the content area of your writing. If you need help here, be sure and give me a call.


Including a contact form is an excellent way to let the potential client get hold of you without commitment or pressure. Be careful not to ask for too much information, you will scare them away. Getting the email address is all I ever ask for. If the reader gives me their email address, at least it shows me that he or she is somewhat interested in what I have to offer. After exchanging a couple of corresponding emails, then it’s rather easy to glean other information such as a name, or phone number.


Don’t hesitate to place your phone number in the author’s resource box at the end of each writing. I’ve been truly amazed at how many people have called just to ask a simple question, just because they knew they could. That of course is what I wanted them to do. I have been able to help several individuals as a result of being available for a “no obligation” consultation.


If any of this information has been helpful to you today, then consider it as my gift to you. Members of our eBiz Solutions Team are standing by to assist you in your writing and marketing challenges. Call us today for your free “no obligation” consultation.


“Let’s Build Your Business Together”


Larry L Miller SEM/SEO Consulting
Private Line: 321-594-4405


Authors Bio: Marketing Articles by Larry L Miller SEM/SEO Consultant specializes in promoting clients to “Top Positions on Google, Yahoo and Bing”. Mr. Miller is the promotions director for BLM Traders the leader in Automated Marketing Tools and Personal Mentoring. Private Line: 321-594-4405